Terms and Conditions

Please note that in the context of these Terms and Conditions, Atrial Fibrillation Association means the Charity or AF Association, a UK registered charity under number 1122442. The details of these Terms and Conditions refer to the use of this website and all other websites linked to this site. By viewing this site you are agreeing to accept these Terms and Conditions.

Policy statement on working with the Medical Device and Pharmaceutical Industry

The purpose of the AF Association is to provide information about Atrial Fibrillation and Atrial Flutter that is freely available to all and written in a way that people can easily understand.

The AF Association receives funding from a range of sources. These include successful grant applications, Department of Health grants, fundraising activities, educational grants from industry and donations from members.

The Charity acknowledges the support from medical device companies and the pharmaceutical industry. However we do recognize that relationships with these companies should be approached with caution. The AF Association does not permit any company with a direct commercial interest in AF to influence its activities.

As the leading source for support and information for both patients and medical professionals on AF we seek to uphold our reputation for integrity and transparency in all we do.


Copyright and the use and translation of Atrial Fibrillation Association Publications

Atrial Fibrillation publications in the form of patient booklets, fact sheets, and website are available for use and translation by AF Association partners, affiliates and supporters. All AF Association materials must be used in accordance to copyright law and partners/affiliates/supporters must agree to its terms and conditions as a legally binding contract. Materials may be used on partner/affiliate/supporters website and/or for distribution to the public.

Where AF Association translated materials and other documentation are to be used and distributed, written permission must be obtained from AF Association before use. All materials must be reviewed, formatted, and approved by the AF Association before use. In these cases, partners/affiliates/supporters must submit a draft of the documents to be used and indicate where the partner/affiliate/supporter logo will be placed and any wording associated with it. Once approved, AF Association will return materials with appropriate instructions for use.

Copyright and the use of the Atrial Fibrillation Logo

Affiliates and supporters may use the AF Association logo on their website or publications to promote their affiliation and/or association with the Atrial Fibrillation Association.

Where the AF Association logo is to be used in relation to a project, press release, website, or other documentation, written permission must be obtained from AF Association before use. In these cases, affiliates and supporters are asked to submit a draft of the documents to be used indicating where the logo will be placed and any wording associated with it.

Once agreed, AF Association will supply the logo to the organisation with appropriate instructions for use.

Terms and Conditions for Website Usage

Welcome to our website. If you continue to browse and use this website, you are agreeing to comply with and be bound by the following terms and conditions of use, which together with our privacy policy govern AF Association's relationship with you in relation to this website. If you disagree with any part of these terms and conditions, please do not use our website.

The term 'AF Association' or 'us' or 'we' refers to the owner of the website whose registered office is PO Box 6219, Shipston on Stour, Warwickshire, CV37 1NL. Our registered charity number is 1122442. The term 'you' refers to the user or viewer of our website.

The use of this website is subject to the following terms of use:

  • The content of the pages of this website is for your general information and use only. It is subject to change without notice.
  • This website uses cookies to monitor browsing preferences.
  • Neither we nor any third parties provide any warranty or guarantee as to the accuracy, timeliness, performance, completeness or suitability of the information and materials found or offered on this website for any particular purpose. You acknowledge that such information and materials may contain inaccuracies or errors and we expressly exclude liability for any such inaccuracies or errors to the fullest extent permitted by law.
  • Your use of any information or materials on this website is entirely at your own risk, for which we shall not be liable. It shall be your own responsibility to ensure that any products, services or information available through this website meet your specific requirements.
  • This website contains material which is owned by or licensed to us. This material includes, but is not limited to, the design, layout, look, appearance, images and graphics. Reproduction is prohibited other than in accordance with the copyright notice, which forms part of these terms and conditions.
  • All trade marks reproduced in this website which are not the property of, or licensed to, the operator are acknowledged on the website.
  • Unauthorised use of this website may give rise to a claim for damages and/or be a criminal offence.
  • From time to time this website may also include links to other websites. These links are provided for your convenience to provide further information. They do not signify that we endorse the website(s). We have no responsibility for the content of the linked website(s).
  • Your use of this website and any dispute arising out of such use of the website is subject to the laws of England, Northern Ireland, Scotland and Wales.
  • Campaigns and Events

    All campaigns and events remain the intellectual property of Arrhythmia Alliance group (Arrhythmia Alliance, AF Association and STARS). These include 'AF Aware Week', 'Cardiac Update Meetings', 'Defibs Save Lives', 'Don't Fail on Heart Failure', 'Feel the Beat', 'Heart Rhythm Congress', 'Heart Rhythm Week', 'Know Your Pulse', 'ow is the Time', 'Whole Hearted', and 'Syncope and Falls in the Elderly (SAFE)'. Such intellectual property must not be used without prior permission and any misuse of these terms may result in copyright infringement action.

Privacy Policy

AF Association is committed to preserving the privacy of its members through all our communications.

The Storing and use of Personal Information

AF Association obtains personal contact information when an enquiry is made to the Charity. An individual enquirer may subsequently become a member of the Charity. All contact information and correspondence from members and non-members, groups and organisations, is stored securely on file and electronic databases where only internal staff members have access.

AF Association collects information which helps staff to identify enquirers when they make contact. AF Association also monitors and uses information relating to our resources and services. This includes but is not limited to, the number of website visits, including individual web pages and the resources accessed and downloaded.

AF Association uses information about patients and medical professionals to develop and provide support services, educational and promotional items, relevant to its members. After you join as a member of the Atrial Fibrillation Association, you will receive regular paper and electronic communications, advertising our current projects, campaigns and events. AF Association provides its members with information that we feel may be of interest and relevance to you.

At any point, you are able to unsubscribe to these services by contacting the Atrial Fibrillation Association.

Every effort is made to ensure that no personal information is exchanged or used without prior consent from the affected individual, group or organisation. The AF Association does not pass on or sell lists of contacts from its database.

When you use our online resources, every effort is made to protect your personal details. If you donate to the charity, then this is done through a secure PayPal site. The AF Association also has a secure medical area on the website which is only accessible with a unique login and password. You are responsible for keeping this password confidential.

Links to Third Party websites

The AF Association website has links to third party websites and web pages, such as affiliate groups and organisations. These links are provided for further information, but are only given where consent has been granted and the site link content has been approved by the AF Association. Third parties can seek permission and endorsement for links to be provided from the AF Association website but the content of external websites and web pages are not usually under the control of the Atrial Fibrillation Association. These links are not necessarily permanent and can be advertised to members through various electronic communications.

AF Association relies upon the expertise of the Medical Advisory Committe for publishing the best available data. In the first instance,  AF Association's preference is to use data that has been directly sourced or approved by one of its committe members. However, information produced by the NHS, NICE, arrhythmia societies and heart rhythm organisations provide a valuable source of national research, data and guidelines.

If you have any queries regarding our terms and conditions, please do not hesitate to contact the Atrial Fibrillation Association.

Get in touch for more help and information

01789 867 502info@afa.org.uk


Send us your feedback

Patient Resources

To download our information resource and receive regular updates from AF Association please enter your details below*:

No thanks

*Please note you can unsubscribe from our mailing list at any time

This link will take you to the site

Stay on this site